[{"data":1,"prerenderedAt":6269},["Reactive",2],{"options-en":3,"works-en":31},{"instagram":4,"bechance":5,"facebook":6,"linkedin":7,"footer_text":8,"footer_bottom_text":9,"footer_bottom_url":10,"footer_bottom_logo":11},"https://www.instagram.com/we_design_pl","https://www.behance.net/wedesign_pl","https://www.facebook.com/WeDesignStudioGraficzne","https://www.linkedin.com/company/wedesign-pl/","\u003Cp>We Design Studio Graficzne\u003Cbr />\nToeplitza 2/48, 01-560 Warsaw, Poland\u003Cbr />\nT: +48 728 177 980, E: studio@wedesign.pl\u003C/p>\n","We are a member of","https://stgu.pl",{"ID":12,"id":12,"title":13,"filename":14,"filesize":15,"url":16,"link":17,"alt":18,"author":19,"description":18,"caption":18,"name":20,"status":21,"uploaded_to":22,"date":23,"modified":23,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":28,"height":29,"sizes":30},1119,"STGU_logo_EN 1","STGU_logo_EN-1.png",3012,"https://cms.wedesign.pl/wp-content/uploads/2023/07/STGU_logo_EN-1.png","https://cms.wedesign.pl/en/stgu_logo_en-1-2/","","2","stgu_logo_en-1-2","inherit",0,"2023-07-03 10:14:16","image/png","image","png","https://cms.wedesign.pl/wp-includes/images/media/default.png",280,52,{"thumbnail":16,"thumbnail-width":28,"thumbnail-height":29,"medium":16,"medium-width":28,"medium-height":29,"medium_large":16,"medium_large-width":28,"medium_large-height":29,"large":16,"large-width":28,"large-height":29,"big":16,"big-width":28,"big-height":29},[32,1023,1526,1831,2320,2568,2779,3090,3409,3796,3984,4244,4895,5291,5572,5791,6040],{"id":33,"date":34,"date_gmt":35,"guid":36,"modified":38,"modified_gmt":39,"slug":40,"status":41,"type":42,"link":43,"title":44,"content":46,"excerpt":48,"author":49,"featured_media":22,"comment_status":50,"ping_status":50,"sticky":47,"template":18,"format":51,"meta":52,"class_list":53,"acf":59,"yoast_head":919,"yoast_head_json":920,"_links":989},2112,"2023-08-02T13:34:34","2023-08-02T11:34:34",{"rendered":37},"https://cms.wedesign.pl/?p=2112","2026-06-25T14:23:48","2026-06-25T12:23:48","atlas-arena-amsterdam","publish","post","https://cms.wedesign.pl/en/atlas-arena-amsterdam/",{"rendered":45},"Atlas ArenA Amsterdam",{"rendered":18,"protected":47},false,{"rendered":18,"protected":47},3,"closed","standard",{"_acf_changed":47,"inline_featured_image":47,"footnotes":18},[54,42,55,56,57,58],"post-2112","type-post","status-publish","format-standard","hentry",{"logo_color":47,"case_study":60,"image":61,"video":47,"lottie":47,"description":85,"content":86},true,{"ID":62,"id":62,"title":63,"filename":64,"filesize":65,"url":66,"link":67,"alt":18,"author":68,"description":18,"caption":18,"name":69,"status":21,"uploaded_to":33,"date":70,"modified":70,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":73,"height":74,"sizes":75},3388,"atlas","atlas.jpg",513931,"https://cms.wedesign.pl/wp-content/uploads/2023/08/atlas.jpg","https://cms.wedesign.pl/en/atlas-arena-amsterdam/atlas-2/","3","atlas-2","2024-05-29 12:35:48","image/jpeg","jpeg",1440,1540,{"thumbnail":76,"thumbnail-width":77,"thumbnail-height":78,"medium":79,"medium-width":80,"medium-height":81,"medium_large":82,"medium_large-width":83,"medium_large-height":84,"large":66,"large-width":73,"large-height":74,"big":66,"big-width":73,"big-height":74},"https://cms.wedesign.pl/wp-content/uploads/2023/08/atlas-420x449.jpg",420,449,"https://cms.wedesign.pl/wp-content/uploads/2023/08/atlas-768x821.jpg",768,821,"https://cms.wedesign.pl/wp-content/uploads/2023/08/atlas-1024x1095.jpg",1024,1095,"\u003Cp>The task was to create a visual identity encompassing all aspects of campus life of the Dutch office building complex Atlas ArenA Amsterdam: building and area signage, amenities, hotspots, as well as all forms of communication, from newsletters to social media and the website. The identity needed also to be scalable for all future needs. This called for more than a logotype and a dedicated font.\u003C/p>\n",[87,131,136,155,157,183,202,218,232,246,285,287,301,307,332,350,369,371,392,427,446,609,627,640,660,678,710,713,715,735,785,786,788,812,814,832,918],{"acf_fc_layout":25,"image":88,"image_mobile":111,"with_margin":60,"background_color":128,"desktop_padding":129,"mobile_padding":130,"full_height":47},{"ID":89,"id":89,"title":90,"filename":91,"filesize":92,"url":93,"link":94,"alt":18,"author":68,"description":18,"caption":18,"name":95,"status":21,"uploaded_to":33,"date":96,"modified":97,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":98,"height":73,"sizes":99},2118,"zdjecie_zdrapka-2560","zdjecie_zdrapka-2560.jpg",296748,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560.jpg","https://cms.wedesign.pl/en/atlas-arena-amsterdam/zdjecie_zdrapka-2560-2/","zdjecie_zdrapka-2560-2","2023-08-09 10:15:39","2023-08-09 10:32:00",2560,{"thumbnail":100,"thumbnail-width":77,"thumbnail-height":101,"medium":102,"medium-width":80,"medium-height":103,"medium_large":104,"medium_large-width":83,"medium_large-height":105,"large":106,"large-width":73,"large-height":107,"big":108,"big-width":109,"big-height":110},"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560-420x236.jpg",236,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560-768x432.jpg",432,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560-1024x576.jpg",576,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560-1440x810.jpg",810,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560-1920x1080.jpg",1920,1080,{"ID":112,"id":112,"title":113,"filename":114,"filesize":115,"url":116,"link":117,"alt":18,"author":68,"description":18,"caption":18,"name":118,"status":21,"uploaded_to":33,"date":119,"modified":97,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":120,"height":73,"sizes":121},2116,"zdjecie_zdrapka-2560_mobile","zdjecie_zdrapka-2560_mobile.jpg",200995,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560_mobile.jpg","https://cms.wedesign.pl/en/atlas-arena-amsterdam/zdjecie_zdrapka-2560_mobile-2/","zdjecie_zdrapka-2560_mobile-2","2023-08-09 10:15:37",1209,{"thumbnail":122,"thumbnail-width":77,"thumbnail-height":123,"medium":124,"medium-width":80,"medium-height":125,"medium_large":126,"medium_large-width":83,"medium_large-height":127,"large":116,"large-width":120,"large-height":73,"big":116,"big-width":120,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560_mobile-420x500.jpg",500,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560_mobile-768x915.jpg",915,"https://cms.wedesign.pl/wp-content/uploads/2023/08/zdjecie_zdrapka-2560_mobile-1024x1220.jpg",1220,"#FFFFFF","100","50",{"acf_fc_layout":132,"text":133,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":129,"mobile_padding":135,"full_height":47},"base_text","\u003Ch1>About Atlas ArenA Amsterdam\u003C/h1>\n\u003Cp class=\"p2\">After initial brainstormings and workshops we identified key brand pillars of the new AAA brand: vibrance, friendliness, professional but relaxed approach. A key assumption was to capture the essence of a perfect workplace: well maintained and professional, but also light-hearted and fun to work at. To achieve that, we introduced several elements of visual language. All those elements combined comprise AAA’s own visual DNA.\u003C/p>\n\u003Cp class=\"p2\">With legibility in mind, we picked a friendly, solid Nexa typeface and enriched it with several additional hand-drawn characters to add just the right amount of personality. To avoid boring rectilinear lines, a variety of so called “scratch shapes” was designed, serving both as picture frames and graphic elements. Rules for photography were set – making sure the campus and its people are portrayed in fun, engaging and contemporary way.\u003C/p>\n\u003Cp class=\"p2\">After several trial-and-error print tests, a colour palette was developed. Numerous icons were created. We also established a playful and informal tone of voice for communications.\u003C/p>\n","#1D1D1B","30",{"acf_fc_layout":25,"image":137,"image_mobile":153,"with_margin":47,"background_color":128,"desktop_padding":129,"mobile_padding":130,"full_height":47},{"ID":138,"id":138,"title":139,"filename":140,"filesize":141,"url":142,"link":143,"alt":18,"author":68,"description":18,"caption":18,"name":144,"status":21,"uploaded_to":33,"date":145,"modified":97,"menu_order":22,"mime_type":146,"type":25,"subtype":147,"icon":27,"width":73,"height":148,"sizes":149},2141,"funky letters scratch icons","funky-letters-scratch-icons.svg",5737,"https://cms.wedesign.pl/wp-content/uploads/2023/08/funky-letters-scratch-icons.svg","https://cms.wedesign.pl/en/atlas-arena-amsterdam/funky-letters-scratch-icons-2/","funky-letters-scratch-icons-2","2023-08-09 10:29:11","image/svg+xml","svg+xml",720,{"thumbnail":142,"thumbnail-width":77,"thumbnail-height":150,"medium":142,"medium-width":80,"medium-height":151,"medium_large":142,"medium_large-width":83,"medium_large-height":152,"large":142,"large-width":73,"large-height":148,"big":142,"big-width":73,"big-height":148},210,384,512,{"ID":138,"id":138,"title":139,"filename":140,"filesize":141,"url":142,"link":143,"alt":18,"author":68,"description":18,"caption":18,"name":144,"status":21,"uploaded_to":33,"date":145,"modified":97,"menu_order":22,"mime_type":146,"type":25,"subtype":147,"icon":27,"width":73,"height":148,"sizes":154},{"thumbnail":142,"thumbnail-width":77,"thumbnail-height":150,"medium":142,"medium-width":80,"medium-height":151,"medium_large":142,"medium_large-width":83,"medium_large-height":152,"large":142,"large-width":73,"large-height":148,"big":142,"big-width":73,"big-height":148},{"acf_fc_layout":132,"text":156,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":129,"mobile_padding":135,"full_height":47},"\u003Ch1>Funky letters\u003C/h1>\n\u003Cp>Up to this day, we have created over thirty logotypes for various AAA buildings, amenities and services. Each of them is instantly recognisable as a member of the brand family, thanks to the unified font and colour, and the use of so called funky letters – custom-made loopy shapes replacing individual letters in a logotype. There’s always at least one funky letter in each logotype. They are quirky, fun, and cheerful. They introduce personality. And what’s most important from a design point of view, they unify the identity, and make it scalable, ready for multiple future uses. Thanks to them, the new branding is instantly recognisable and like no other.\u003C/p>\n",{"acf_fc_layout":25,"image":158,"image_mobile":181,"with_margin":47,"background_color":128,"desktop_padding":129,"mobile_padding":130,"full_height":47},{"ID":159,"id":159,"title":160,"filename":161,"filesize":162,"url":163,"link":164,"alt":18,"author":68,"description":18,"caption":18,"name":165,"status":21,"uploaded_to":33,"date":166,"modified":167,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":170,"height":171,"sizes":172},1788,"004 Atls Arena Amsterdam_03","004-Atls-Arena-Amsterdam_03-1.gif",709859,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_03-1.gif","https://cms.wedesign.pl/en/atlas-arena-amsterdam/004-atls-arena-amsterdam_03-2-2/","004-atls-arena-amsterdam_03-2-2","2023-08-02 11:19:08","2023-08-09 09:45:20","image/gif","gif",1500,550,{"thumbnail":173,"thumbnail-width":77,"thumbnail-height":174,"medium":175,"medium-width":80,"medium-height":176,"medium_large":177,"medium_large-width":83,"medium_large-height":178,"large":179,"large-width":73,"large-height":180,"big":163,"big-width":170,"big-height":171},"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_03-1-420x154.gif",154,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_03-1-768x282.gif",282,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_03-1-1024x375.gif",375,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_03-1-1440x528.gif",528,{"ID":159,"id":159,"title":160,"filename":161,"filesize":162,"url":163,"link":164,"alt":18,"author":68,"description":18,"caption":18,"name":165,"status":21,"uploaded_to":33,"date":166,"modified":167,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":170,"height":171,"sizes":182},{"thumbnail":173,"thumbnail-width":77,"thumbnail-height":174,"medium":175,"medium-width":80,"medium-height":176,"medium_large":177,"medium_large-width":83,"medium_large-height":178,"large":179,"large-width":73,"large-height":180,"big":163,"big-width":170,"big-height":171},{"acf_fc_layout":184,"text":185,"gallery":186,"background_color":128,"text_color":134,"desktop_padding":129,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"image_with_text","\u003Ch1>Scratches\u003C/h1>\n\u003Cdiv class=\"section_left section_left_padding\">\n\u003Cp class=\"p2\">The scratch frames and shapes break the boredom of a traditional layout. They are dynamic and playful, just like Atlas! Whether they are filled with pictures or serve as colourful backgrounds, they introduce joy and quirkiness to our visual communication.\u003C/p>\n\u003C/div>\n",[187],{"ID":188,"id":188,"title":189,"filename":190,"filesize":191,"url":192,"link":193,"alt":18,"author":68,"description":18,"caption":18,"name":194,"status":21,"uploaded_to":33,"date":195,"modified":196,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":197,"height":198,"sizes":199},1883,"scratch_frames","scratch_frames.jpg",147577,"https://cms.wedesign.pl/wp-content/uploads/2023/08/scratch_frames.jpg","https://cms.wedesign.pl/en/atlas-arena-amsterdam/scratch_frames-2/","scratch_frames-2","2023-08-02 12:45:55","2023-08-09 09:45:25",710,703,{"thumbnail":200,"thumbnail-width":77,"thumbnail-height":201,"medium":192,"medium-width":197,"medium-height":198,"medium_large":192,"medium_large-width":197,"medium_large-height":198,"large":192,"large-width":197,"large-height":198,"big":192,"big-width":197,"big-height":198},"https://cms.wedesign.pl/wp-content/uploads/2023/08/scratch_frames-420x416.jpg",416,{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":204,"video_mobile":216,"poster":47,"with_margin":47,"background_color":128,"desktop_padding":217,"mobile_padding":217,"full_height":47},"video",{"ID":205,"id":205,"title":206,"filename":207,"filesize":208,"url":209,"link":210,"alt":18,"author":68,"description":18,"caption":18,"name":211,"status":21,"uploaded_to":33,"date":212,"modified":167,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":73,"height":80},1887,"scratches","scratches.mp4",498448,"https://cms.wedesign.pl/wp-content/uploads/2023/08/scratches.mp4","https://cms.wedesign.pl/en/atlas-arena-amsterdam/scratches-2/","scratches-2","2023-08-02 12:46:55","video/mp4","mp4","https://cms.wedesign.pl/wp-includes/images/media/video.png",{"ID":205,"id":205,"title":206,"filename":207,"filesize":208,"url":209,"link":210,"alt":18,"author":68,"description":18,"caption":18,"name":211,"status":21,"uploaded_to":33,"date":212,"modified":167,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":73,"height":80},"0",{"acf_fc_layout":184,"text":219,"gallery":220,"background_color":128,"text_color":134,"desktop_padding":129,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Icons\u003C/h1>\n\u003Cp>To complement the brand, a diverse set of icons was created. Iconography is an important ingredient in Atlas materials – adding a lighter feel and personal touch to all materials. Quite often icons are complemented by funny taglines. We even created some animated versions for all of us to enjoy!\u003C/p>\n",[221],{"ID":222,"id":222,"title":223,"filename":224,"filesize":225,"url":226,"link":227,"alt":18,"author":68,"description":18,"caption":18,"name":228,"status":21,"uploaded_to":33,"date":229,"modified":229,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":171,"height":171,"sizes":230},2917,"004-Atls-Arena-Amsterdam_05-ezgif.com-optimize","004-Atls-Arena-Amsterdam_05-ezgif.com-optimize.gif",306191,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_05-ezgif.com-optimize.gif","https://cms.wedesign.pl/en/atlas-arena-amsterdam/004-atls-arena-amsterdam_05-ezgif-com-optimize-2/","004-atls-arena-amsterdam_05-ezgif-com-optimize-2","2024-01-23 12:18:32",{"thumbnail":231,"thumbnail-width":77,"thumbnail-height":77,"medium":226,"medium-width":171,"medium-height":171,"medium_large":226,"medium_large-width":171,"medium_large-height":171,"large":226,"large-width":171,"large-height":171,"big":226,"big-width":171,"big-height":171},"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_05-ezgif.com-optimize-420x420.gif",{"acf_fc_layout":25,"image":233,"image_mobile":244,"with_margin":47,"background_color":128,"desktop_padding":129,"mobile_padding":130,"full_height":47},{"ID":234,"id":234,"title":235,"filename":236,"filesize":237,"url":238,"link":239,"alt":18,"author":68,"description":18,"caption":18,"name":240,"status":21,"uploaded_to":33,"date":241,"modified":242,"menu_order":22,"mime_type":146,"type":25,"subtype":147,"icon":27,"width":73,"height":148,"sizes":243},2152,"icons","icons.svg",20320,"https://cms.wedesign.pl/wp-content/uploads/2023/08/icons.svg","https://cms.wedesign.pl/en/atlas-arena-amsterdam/icons-2/","icons-2","2023-08-09 11:17:52","2023-08-09 11:39:48",{"thumbnail":238,"thumbnail-width":77,"thumbnail-height":150,"medium":238,"medium-width":80,"medium-height":151,"medium_large":238,"medium_large-width":83,"medium_large-height":152,"large":238,"large-width":73,"large-height":148,"big":238,"big-width":73,"big-height":148},{"ID":234,"id":234,"title":235,"filename":236,"filesize":237,"url":238,"link":239,"alt":18,"author":68,"description":18,"caption":18,"name":240,"status":21,"uploaded_to":33,"date":241,"modified":242,"menu_order":22,"mime_type":146,"type":25,"subtype":147,"icon":27,"width":73,"height":148,"sizes":245},{"thumbnail":238,"thumbnail-width":77,"thumbnail-height":150,"medium":238,"medium-width":80,"medium-height":151,"medium_large":238,"medium_large-width":83,"medium_large-height":152,"large":238,"large-width":73,"large-height":148,"big":238,"big-width":73,"big-height":148},{"acf_fc_layout":247,"gallery":248,"number_of_columns":68,"number_of_columns_mobile":68,"gap":283,"gap_mobile":284,"desktop_padding":129,"mobile_padding":130,"background_color":128},"gallery",[249,261,272],{"ID":250,"id":250,"title":251,"filename":252,"filesize":253,"url":254,"link":255,"alt":18,"author":68,"description":18,"caption":18,"name":256,"status":21,"uploaded_to":33,"date":257,"modified":196,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":258,"height":258,"sizes":259},1804,"004 Atls Arena Amsterdam_06a","004-Atls-Arena-Amsterdam_06a-1.gif",510632,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_06a-1.gif","https://cms.wedesign.pl/en/atlas-arena-amsterdam/004-atls-arena-amsterdam_06a-2-2/","004-atls-arena-amsterdam_06a-2-2","2023-08-02 11:19:24",600,{"thumbnail":260,"thumbnail-width":77,"thumbnail-height":77,"medium":254,"medium-width":258,"medium-height":258,"medium_large":254,"medium_large-width":258,"medium_large-height":258,"large":254,"large-width":258,"large-height":258,"big":254,"big-width":258,"big-height":258},"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_06a-1-420x420.gif",{"ID":262,"id":262,"title":263,"filename":264,"filesize":265,"url":266,"link":267,"alt":18,"author":68,"description":18,"caption":18,"name":268,"status":21,"uploaded_to":33,"date":269,"modified":196,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":258,"height":258,"sizes":270},1808,"004 Atls Arena Amsterdam_06c","004-Atls-Arena-Amsterdam_06c-1.gif",850823,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_06c-1.gif","https://cms.wedesign.pl/en/atlas-arena-amsterdam/004-atls-arena-amsterdam_06c-2-2/","004-atls-arena-amsterdam_06c-2-2","2023-08-02 11:19:28",{"thumbnail":271,"thumbnail-width":77,"thumbnail-height":77,"medium":266,"medium-width":258,"medium-height":258,"medium_large":266,"medium_large-width":258,"medium_large-height":258,"large":266,"large-width":258,"large-height":258,"big":266,"big-width":258,"big-height":258},"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_06c-1-420x420.gif",{"ID":273,"id":273,"title":274,"filename":275,"filesize":276,"url":277,"link":278,"alt":18,"author":68,"description":18,"caption":18,"name":279,"status":21,"uploaded_to":33,"date":280,"modified":196,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":258,"height":258,"sizes":281},1806,"004 Atls Arena Amsterdam_06b","004-Atls-Arena-Amsterdam_06b-1.gif",647914,"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_06b-1.gif","https://cms.wedesign.pl/en/atlas-arena-amsterdam/004-atls-arena-amsterdam_06b-2-2/","004-atls-arena-amsterdam_06b-2-2","2023-08-02 11:19:26",{"thumbnail":282,"thumbnail-width":77,"thumbnail-height":77,"medium":277,"medium-width":258,"medium-height":258,"medium_large":277,"medium_large-width":258,"medium_large-height":258,"large":277,"large-width":258,"large-height":258,"big":277,"big-width":258,"big-height":258},"https://cms.wedesign.pl/wp-content/uploads/2023/08/004-Atls-Arena-Amsterdam_06b-1-420x420.gif","40","20",{"acf_fc_layout":132,"text":286,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":129,"mobile_padding":135,"full_height":47},"\u003Ch1>Colour palette\u003C/h1>\n\u003Cp class=\"p2\">Atlas ArenA Amsterdam colour palette 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Play",{"rendered":18,"protected":47},{"rendered":18,"protected":47},{"_acf_changed":47,"inline_featured_image":47,"footnotes":18},[1039,42,55,56,57,58],"post-4601",{"logo_color":60,"case_study":60,"image":1041,"video":1054,"lottie":47,"description":1064,"content":1065},{"ID":1042,"id":1042,"title":1043,"filename":1044,"filesize":1045,"url":1046,"link":1047,"alt":18,"author":68,"description":18,"caption":18,"name":1048,"status":21,"uploaded_to":1024,"date":1049,"modified":1049,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1050,"height":807,"sizes":1051},4616,"vinci logo main_header_static","vinci-logo-main_header_static.png",611604,"https://cms.wedesign.pl/wp-content/uploads/2026/05/vinci-logo-main_header_static.png","https://cms.wedesign.pl/en/vinci-play/vinci-logo-main_header_static-2/","vinci-logo-main_header_static-2","2026-07-06 09:43:28",740,{"thumbnail":1052,"thumbnail-width":77,"thumbnail-height":1053,"medium":1046,"medium-width":1050,"medium-height":807,"medium_large":1046,"medium_large-width":1050,"medium_large-height":807,"large":1046,"large-width":1050,"large-height":807,"big":1046,"big-width":1050,"big-height":807},"https://cms.wedesign.pl/wp-content/uploads/2026/05/vinci-logo-main_header_static-420x437.png",437,{"ID":1055,"id":1055,"title":1056,"filename":1057,"filesize":1058,"url":1059,"link":1060,"alt":18,"author":68,"description":18,"caption":18,"name":1061,"status":21,"uploaded_to":1024,"date":1062,"modified":1063,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1050,"height":807},4109,"vinci logo main","vinci-logo-main.mp4",2295816,"https://cms.wedesign.pl/wp-content/uploads/2026/05/vinci-logo-main.mp4","https://cms.wedesign.pl/en/vinci-play/vinci-logo-main-2/","vinci-logo-main-2","2026-05-05 07:25:13","2026-07-02 09:48:12","\u003Cp>Vinci Play designs and manufactures playgrounds for over 50 countries, creating safe, creative spaces for millions of children around the world. Our task was to deliver a comprehensive rebrand – from communication strategy to visual identity and marketing materials. The goal was to build a bold brand that would set Vinci Play apart from the competition and put the spotlight on what matters most in a playground: joy, energy and children’s imagination.\u003C/p>\n",[1066,1068,1090,1091,1093,1094,1131,1132,1133,1135,1156,1157,1172,1173,1174,1176,1199,1213,1214,1237,1238,1239,1251,1252,1290,1291,1305,1306,1326,1347,1350,1352,1380,1412,1413,1430,1441,1442,1463],{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},"120",{"acf_fc_layout":184,"text":1069,"gallery":1070,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Brief\u003C/h1>\n\u003Cp>While the products themselves were excellent, the visual identity and marketing materials needed more personality. Like its competitors, Vinci Play was focused on the technical side of playground equipment: materials, sizes and safety features. These things matter, but customers — architects, cities, schools – are buying something more. They’re buying emotion, experience and the joy of play.\u003C/p>\n",[1071],{"ID":1072,"id":1072,"title":1073,"filename":1074,"filesize":1075,"url":1076,"link":1077,"alt":18,"author":68,"description":18,"caption":18,"name":1078,"status":21,"uploaded_to":1024,"date":1079,"modified":1080,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1081,"height":1082,"sizes":1083},4117,"brief","brief.png",584431,"https://cms.wedesign.pl/wp-content/uploads/2026/05/brief.png","https://cms.wedesign.pl/en/vinci-play/brief-2/","brief-2","2026-05-05 07:38:39","2026-07-02 09:48:17",1180,1066,{"thumbnail":1084,"thumbnail-width":77,"thumbnail-height":1085,"medium":1086,"medium-width":80,"medium-height":1087,"medium_large":1088,"medium_large-width":83,"medium_large-height":1089,"large":1076,"large-width":1081,"large-height":1082,"big":1076,"big-width":1081,"big-height":1082},"https://cms.wedesign.pl/wp-content/uploads/2026/05/brief-420x379.png",379,"https://cms.wedesign.pl/wp-content/uploads/2026/05/brief-768x694.png",694,"https://cms.wedesign.pl/wp-content/uploads/2026/05/brief-1024x925.png",925,{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":132,"text":1092,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"full_height":47},"\u003Ch1 style=\"text-align: center;\">Exploration\u003C/h1>\n\u003Cp style=\"text-align: center;\">We began with research, analysing materials from competing companies. The next step was developing moodboards capturing the emotions and ideas we wanted to aim for. Building on the strategy we’d developed, we created several alternative creative directions, each presenting a different possible interpretation of the brand’s new identity.\u003C/p>\n",{"acf_fc_layout":711,"background_color":128,"height":712,"height_mobile":283},{"acf_fc_layout":25,"image":1095,"image_mobile":1114,"with_margin":60,"background_color":128,"desktop_padding":217,"mobile_padding":217,"full_height":47},{"ID":1096,"id":1096,"title":1097,"filename":1098,"filesize":1099,"url":1100,"link":1101,"alt":18,"author":68,"description":18,"caption":18,"name":1102,"status":21,"uploaded_to":1024,"date":1103,"modified":1063,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":98,"height":1104,"sizes":1105},4336,"poszukiwanie","poszukiwanie-2.jpg",212541,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-2.jpg","https://cms.wedesign.pl/en/vinci-play/poszukiwanie-2-2/","poszukiwanie-2-2","2026-06-15 10:16:37",1116,{"thumbnail":1106,"thumbnail-width":77,"thumbnail-height":1107,"medium":1108,"medium-width":80,"medium-height":1109,"medium_large":1110,"medium_large-width":83,"medium_large-height":1111,"large":1112,"large-width":109,"large-height":1113,"big":1112,"big-width":109,"big-height":1113},"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-2-420x183.jpg",183,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-2-768x335.jpg",335,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-2-1024x446.jpg",446,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-2-1920x837.jpg",837,{"ID":1115,"id":1115,"title":1116,"filename":1117,"filesize":1118,"url":1119,"link":1120,"alt":18,"author":68,"description":18,"caption":18,"name":1121,"status":21,"uploaded_to":1024,"date":1122,"modified":1063,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":1123,"height":1104,"sizes":1124},4525,"poszukiwanie-mobile","poszukiwanie-mobile-1.jpg",259407,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-mobile-1.jpg","https://cms.wedesign.pl/en/vinci-play/poszukiwanie-mobile-2-2/","poszukiwanie-mobile-2-2","2026-06-26 11:55:40",1879,{"thumbnail":1125,"thumbnail-width":77,"thumbnail-height":1126,"medium":1127,"medium-width":80,"medium-height":1128,"medium_large":1129,"medium_large-width":83,"medium_large-height":1130,"large":1119,"large-width":1123,"large-height":1104,"big":1119,"big-width":1123,"big-height":1104},"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-mobile-1-420x249.jpg",249,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-mobile-1-768x456.jpg",456,"https://cms.wedesign.pl/wp-content/uploads/2026/05/poszukiwanie-mobile-1-1024x608.jpg",608,{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":711,"background_color":128,"height":283,"height_mobile":284},{"acf_fc_layout":132,"text":1134,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":283,"full_height":47},"\u003Ch1 style=\"text-align: center;\">Solution\u003C/h1>\n\u003Cp style=\"text-align: center;\">The new brand identity is built on a combination of purple and yellow, soft, rounded typography, and playful, curved shapes. Photography became a key element of the brand’s communication. We developed style guidelines for photography that capture not just the equipment, but above all the experience of using it — the energy, laughter and dynamism of the playground. We repositioned Vinci Play on the market playing field, shifting the focus from technical specs to the pure joy and excitement of play.\u003C/p>\n",{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":1136,"video_mobile":1146,"poster":47,"with_margin":60,"background_color":128,"desktop_padding":217,"mobile_padding":217,"full_height":47},{"ID":1137,"id":1137,"title":1138,"filename":1139,"filesize":1140,"url":1141,"link":1142,"alt":18,"author":68,"description":18,"caption":18,"name":1143,"status":21,"uploaded_to":1024,"date":1144,"modified":1145,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":73,"height":148},4204,"vinci play - aniamcja do modułu rozwiązania","vinci-play-aniamcja-do-modulu-rozwiazania-2.mp4",1420694,"https://cms.wedesign.pl/wp-content/uploads/2026/05/vinci-play-aniamcja-do-modulu-rozwiazania-2.mp4","https://cms.wedesign.pl/en/vinci-play/vinci-play-aniamcja-do-modulu-rozwiazania-3-2/","vinci-play-aniamcja-do-modulu-rozwiazania-3-2","2026-06-01 10:48:32","2026-07-02 09:48:13",{"ID":1147,"id":1147,"title":1148,"filename":1149,"filesize":1150,"url":1151,"link":1152,"alt":18,"author":68,"description":18,"caption":18,"name":1153,"status":21,"uploaded_to":1024,"date":1154,"modified":1145,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1155,"height":171},4530,"mob_animacja_ Vinci Play- Rozwiązanie","mob_animacja_-Vinci-Play-Rozwiazanie.mp4",1937598,"https://cms.wedesign.pl/wp-content/uploads/2026/05/mob_animacja_-Vinci-Play-Rozwiazanie.mp4","https://cms.wedesign.pl/en/vinci-play/mob_animacja_-vinci-play-rozwiazanie-2/","mob_animacja_-vinci-play-rozwiazanie-2","2026-06-29 10:37:53",1150,{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":1158,"text":1159,"youtube_url":18,"vimeo_url":18,"video_desktop":1160,"video_mobile":1171,"lottie":47,"poster":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":60,"reverse":60,"division":60},"image_with_video","\u003Ch1>Collection logotypes\u003C/h1>\n\u003Cp>Vinci Play’s portfolio includes over 20 collections of playground equipment. For each one, we designed a logotype that creatively reflects the collection’s name and product range, while still fitting within the overall identity system.\u003C/p>\n",{"ID":1161,"id":1161,"title":1162,"filename":1163,"filesize":1164,"url":1165,"link":1166,"alt":18,"author":68,"description":18,"caption":18,"name":1167,"status":21,"uploaded_to":1024,"date":1168,"modified":1145,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1169,"height":1170},4267,"animacja_logo_small_OP_1_1","animacja_logo_small_OP_1_1.mp4",5813271,"https://cms.wedesign.pl/wp-content/uploads/2026/05/animacja_logo_small_OP_1_1.mp4","https://cms.wedesign.pl/en/vinci-play/animacja_logo_small_op_1_1-2/","animacja_logo_small_op_1_1-2","2026-06-11 14:05:43",642,534,{"ID":1161,"id":1161,"title":1162,"filename":1163,"filesize":1164,"url":1165,"link":1166,"alt":18,"author":68,"description":18,"caption":18,"name":1167,"status":21,"uploaded_to":1024,"date":1168,"modified":1145,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1169,"height":1170},{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":711,"background_color":128,"height":283,"height_mobile":284},{"acf_fc_layout":132,"text":1175,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"full_height":47},"\u003Ch1 style=\"text-align: center;\">Brand hero\u003C/h1>\n\u003Cp style=\"text-align: center;\">Using the characteristic shapes from the visual identity, we created a brand hero — a set of animated characters embodying the spirit of the brand. Cheerful, energetic and slightly mischievous, these characters became a natural extension of Vinci Play’s visual identity.\u003C/p>\n",{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":1177,"video_mobile":1188,"poster":47,"with_margin":47,"background_color":128,"desktop_padding":217,"mobile_padding":217,"full_height":47},{"ID":1178,"id":1178,"title":1179,"filename":1180,"filesize":1181,"url":1182,"link":1183,"alt":18,"author":68,"description":18,"caption":18,"name":1184,"status":21,"uploaded_to":1024,"date":1185,"modified":1186,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":109,"height":1187},4532,"desktop_wpis Vinci Play - brand hero - animcja v1","desktop_wpis-Vinci-Play-brand-hero-animcja-v1.mp4",801692,"https://cms.wedesign.pl/wp-content/uploads/2026/05/desktop_wpis-Vinci-Play-brand-hero-animcja-v1.mp4","https://cms.wedesign.pl/en/vinci-play/desktop_wpis-vinci-play-brand-hero-animcja-v1-2/","desktop_wpis-vinci-play-brand-hero-animcja-v1-2","2026-06-29 10:38:52","2026-07-02 09:48:14",520,{"ID":1189,"id":1189,"title":1190,"filename":1191,"filesize":1192,"url":1193,"link":1194,"alt":18,"author":68,"description":18,"caption":18,"name":1195,"status":21,"uploaded_to":1024,"date":1196,"modified":1186,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1197,"height":1198},4534,"mob_wpis Vinci Play - brand hero - animcja v1","mob_wpis-Vinci-Play-brand-hero-animcja-v1.mp4",728073,"https://cms.wedesign.pl/wp-content/uploads/2026/05/mob_wpis-Vinci-Play-brand-hero-animcja-v1.mp4","https://cms.wedesign.pl/en/vinci-play/mob_wpis-vinci-play-brand-hero-animcja-v1-2/","mob_wpis-vinci-play-brand-hero-animcja-v1-2","2026-06-29 10:39:04",360,440,{"acf_fc_layout":1158,"text":1200,"youtube_url":18,"vimeo_url":18,"video_desktop":1201,"video_mobile":1212,"lottie":47,"poster":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":60,"reverse":47,"division":60},"\u003Ch1 style=\"text-align: left;\">Product catalogues\u003C/h1>\n\u003Cp style=\"text-align: left;\">An important part of the brand’s communication became the catalogues showcasing Vinci Play’s equipment collections. Our goal was to create materials that not only present the products, but also capture the brand’s character and the energy of children’s play.\u003C/p>\n",{"ID":1202,"id":1202,"title":1203,"filename":1204,"filesize":1205,"url":1206,"link":1207,"alt":18,"author":68,"description":18,"caption":18,"name":1208,"status":21,"uploaded_to":1024,"date":1209,"modified":1145,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1210,"height":1211},4333,"vinci play - animacja katalog v1","vinci-play-animacja-katalog-v1-1.mp4",1951389,"https://cms.wedesign.pl/wp-content/uploads/2026/05/vinci-play-animacja-katalog-v1-1.mp4","https://cms.wedesign.pl/en/vinci-play/vinci-play-animacja-katalog-v1-2-2/","vinci-play-animacja-katalog-v1-2-2","2026-06-15 10:04:54",590,570,{"ID":1202,"id":1202,"title":1203,"filename":1204,"filesize":1205,"url":1206,"link":1207,"alt":18,"author":68,"description":18,"caption":18,"name":1208,"status":21,"uploaded_to":1024,"date":1209,"modified":1145,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1210,"height":1211},{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":25,"image":1215,"image_mobile":1235,"with_margin":60,"background_color":128,"desktop_padding":217,"mobile_padding":217,"full_height":47},{"ID":1216,"id":1216,"title":1217,"filename":1218,"filesize":1219,"url":1220,"link":1221,"alt":18,"author":68,"description":18,"caption":18,"name":1222,"status":21,"uploaded_to":1024,"date":1223,"modified":1145,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1224,"height":1225,"sizes":1226},4144,"trzy-okladki","trzy-okladki.png",562176,"https://cms.wedesign.pl/wp-content/uploads/2026/05/trzy-okladki.png","https://cms.wedesign.pl/en/vinci-play/trzy-okladki-2/","trzy-okladki-2","2026-05-05 13:16:20",2378,864,{"thumbnail":1227,"thumbnail-width":77,"thumbnail-height":1228,"medium":1229,"medium-width":80,"medium-height":1230,"medium_large":1231,"medium_large-width":83,"medium_large-height":1232,"large":1233,"large-width":109,"large-height":1234,"big":1233,"big-width":109,"big-height":1234},"https://cms.wedesign.pl/wp-content/uploads/2026/05/trzy-okladki-420x153.png",153,"https://cms.wedesign.pl/wp-content/uploads/2026/05/trzy-okladki-768x279.png",279,"https://cms.wedesign.pl/wp-content/uploads/2026/05/trzy-okladki-1024x372.png",372,"https://cms.wedesign.pl/wp-content/uploads/2026/05/trzy-okladki-1920x698.png",698,{"ID":1216,"id":1216,"title":1217,"filename":1218,"filesize":1219,"url":1220,"link":1221,"alt":18,"author":68,"description":18,"caption":18,"name":1222,"status":21,"uploaded_to":1024,"date":1223,"modified":1145,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1224,"height":1225,"sizes":1236},{"thumbnail":1227,"thumbnail-width":77,"thumbnail-height":1228,"medium":1229,"medium-width":80,"medium-height":1230,"medium_large":1231,"medium_large-width":83,"medium_large-height":1232,"large":1233,"large-width":109,"large-height":1234,"big":1233,"big-width":109,"big-height":1234},{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":1158,"text":1240,"youtube_url":18,"vimeo_url":18,"video_desktop":1241,"video_mobile":1250,"lottie":47,"poster":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Trade fair stand designs\u003C/h1>\n\u003Cp>Over our long-standing collaboration with the brand, we’ve designed numerous immersive spaces to promote Vinci Play at industry events. We always focus on creating engaging spaces through solutions that capture visitors’ attention.\u003C/p>\n",{"ID":1242,"id":1242,"title":1243,"filename":1244,"filesize":1245,"url":1246,"link":1247,"alt":18,"author":68,"description":18,"caption":18,"name":1248,"status":21,"uploaded_to":1024,"date":1249,"modified":1186,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1169,"height":1170},4270,"Sequence 01_1-mp4_1","Sequence-01_1-mp4_1.mp4",4486234,"https://cms.wedesign.pl/wp-content/uploads/2026/05/Sequence-01_1-mp4_1.mp4","https://cms.wedesign.pl/en/vinci-play/sequence-01_1-mp4_1-2/","sequence-01_1-mp4_1-2","2026-06-11 14:16:57",{"ID":1242,"id":1242,"title":1243,"filename":1244,"filesize":1245,"url":1246,"link":1247,"alt":18,"author":68,"description":18,"caption":18,"name":1248,"status":21,"uploaded_to":1024,"date":1249,"modified":1186,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1169,"height":1170},{"acf_fc_layout":711,"background_color":128,"height":306,"height_mobile":283},{"acf_fc_layout":247,"gallery":1253,"number_of_columns":68,"number_of_columns_mobile":917,"gap":135,"gap_mobile":283,"desktop_padding":306,"mobile_padding":284,"background_color":128},[1254,1268,1279],{"ID":1255,"id":1255,"title":1256,"filename":1257,"filesize":1258,"url":1259,"link":1260,"alt":18,"author":68,"description":18,"caption":18,"name":1261,"status":21,"uploaded_to":1024,"date":1262,"modified":1262,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1263,"height":1264,"sizes":1265},4643,"targi VP 01","targi-VP-01.png",788668,"https://cms.wedesign.pl/wp-content/uploads/2026/05/targi-VP-01.png","https://cms.wedesign.pl/en/vinci-play/targi-vp-01-2/","targi-vp-01-2","2026-07-08 10:08:33",606,558,{"thumbnail":1266,"thumbnail-width":77,"thumbnail-height":1267,"medium":1259,"medium-width":1263,"medium-height":1264,"medium_large":1259,"medium_large-width":1263,"medium_large-height":1264,"large":1259,"large-width":1263,"large-height":1264,"big":1259,"big-width":1263,"big-height":1264},"https://cms.wedesign.pl/wp-content/uploads/2026/05/targi-VP-01-420x387.png",387,{"ID":1269,"id":1269,"title":1270,"filename":1271,"filesize":1272,"url":1273,"link":1274,"alt":18,"author":68,"description":18,"caption":18,"name":1275,"status":21,"uploaded_to":1024,"date":1276,"modified":1276,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1263,"height":1264,"sizes":1277},4645,"targi VP 02","targi-VP-02.png",633175,"https://cms.wedesign.pl/wp-content/uploads/2026/05/targi-VP-02.png","https://cms.wedesign.pl/en/vinci-play/targi-vp-02-2/","targi-vp-02-2","2026-07-08 10:08:35",{"thumbnail":1278,"thumbnail-width":77,"thumbnail-height":1267,"medium":1273,"medium-width":1263,"medium-height":1264,"medium_large":1273,"medium_large-width":1263,"medium_large-height":1264,"large":1273,"large-width":1263,"large-height":1264,"big":1273,"big-width":1263,"big-height":1264},"https://cms.wedesign.pl/wp-content/uploads/2026/05/targi-VP-02-420x387.png",{"ID":1280,"id":1280,"title":1281,"filename":1282,"filesize":1283,"url":1284,"link":1285,"alt":18,"author":68,"description":18,"caption":18,"name":1286,"status":21,"uploaded_to":1024,"date":1287,"modified":1287,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":1263,"height":1264,"sizes":1288},4647,"targi VP 03","targi-VP-03.png",698147,"https://cms.wedesign.pl/wp-content/uploads/2026/05/targi-VP-03.png","https://cms.wedesign.pl/en/vinci-play/targi-vp-03-2/","targi-vp-03-2","2026-07-08 10:08:37",{"thumbnail":1289,"thumbnail-width":77,"thumbnail-height":1267,"medium":1284,"medium-width":1263,"medium-height":1264,"medium_large":1284,"medium_large-width":1263,"medium_large-height":1264,"large":1284,"large-width":1263,"large-height":1264,"big":1284,"big-width":1263,"big-height":1264},"https://cms.wedesign.pl/wp-content/uploads/2026/05/targi-VP-03-420x387.png",{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":1158,"text":1292,"youtube_url":18,"vimeo_url":18,"video_desktop":1293,"video_mobile":1304,"lottie":47,"poster":47,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>Sample box for architects\u003C/h1>\n\u003Cp>For architects and urban space professionals, we designed a sample book of materials, colors, and finishes for Vinci Play playground elements — elegant, yet clear in presentation. Since all the materials weigh several kilograms, we split them into compact components that can be taken to meetings independently. We rounded out the whole thing with humorous taglines in the spirit of the brand.\u003C/p>\n\u003Cp> \u003C/p>\n",{"ID":1294,"id":1294,"title":1295,"filename":1296,"filesize":1297,"url":1298,"link":1299,"alt":18,"author":68,"description":18,"caption":18,"name":1300,"status":21,"uploaded_to":1024,"date":1301,"modified":1301,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1302,"height":1303},4634,"620x540 - wzornik Vinci Play filmik","620x540-wzornik-Vinci-Play-filmik-1.mp4",10671098,"https://cms.wedesign.pl/wp-content/uploads/2026/05/620x540-wzornik-Vinci-Play-filmik-1.mp4","https://cms.wedesign.pl/en/vinci-play/620x540-wzornik-vinci-play-filmik-2-2/","620x540-wzornik-vinci-play-filmik-2-2","2026-07-08 09:32:05",620,540,{"ID":1294,"id":1294,"title":1295,"filename":1296,"filesize":1297,"url":1298,"link":1299,"alt":18,"author":68,"description":18,"caption":18,"name":1300,"status":21,"uploaded_to":1024,"date":1301,"modified":1301,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":1302,"height":1303},{"acf_fc_layout":711,"background_color":128,"height":1067,"height_mobile":306},{"acf_fc_layout":184,"text":1307,"gallery":1308,"background_color":128,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Promotional gadgets\u003C/h1>\n\u003Cp>We also designed a series of original promotional gadgets, featuring witty copy rooted in the brand’s core values, such as fun and joy.\u003C/p>\n",[1309],{"ID":1310,"id":1310,"title":1311,"filename":1312,"filesize":1313,"url":1314,"link":1315,"alt":18,"author":68,"description":18,"caption":18,"name":1316,"status":21,"uploaded_to":1024,"date":1317,"modified":1080,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":1318,"height":1319,"sizes":1320},4245,"Simple-Mockup-Free-Scene_2 3","Simple-Mockup-Free-Scene_2-3.jpg",428769,"https://cms.wedesign.pl/wp-content/uploads/2026/05/Simple-Mockup-Free-Scene_2-3.jpg","https://cms.wedesign.pl/en/vinci-play/simple-mockup-free-scene_2-3-2/","simple-mockup-free-scene_2-3-2","2026-06-11 12:51:55",1240,1228,{"thumbnail":1321,"thumbnail-width":77,"thumbnail-height":201,"medium":1322,"medium-width":80,"medium-height":1323,"medium_large":1324,"medium_large-width":83,"medium_large-height":1325,"large":1314,"large-width":1318,"large-height":1319,"big":1314,"big-width":1318,"big-height":1319},"https://cms.wedesign.pl/wp-content/uploads/2026/05/Simple-Mockup-Free-Scene_2-3-420x416.jpg","https://cms.wedesign.pl/wp-content/uploads/2026/05/Simple-Mockup-Free-Scene_2-3-768x761.jpg",761,"https://cms.wedesign.pl/wp-content/uploads/2026/05/Simple-Mockup-Free-Scene_2-3-1024x1014.jpg",1014,{"acf_fc_layout":184,"text":1327,"gallery":1328,"background_color":128,"text_color":134,"desktop_padding":1067,"mobile_padding":306,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>Newsletter\u003C/h1>\n\u003Cp>When creating the newsletter for Vinci Play, we focused on communication full of energy. News and promotions were presented in a light, joyful way that boosts audience engagement.\u003C/p>\n",[1329],{"ID":1330,"id":1330,"title":1331,"filename":1332,"filesize":1333,"url":1334,"link":1335,"alt":18,"author":68,"description":18,"caption":18,"name":1336,"status":21,"uploaded_to":1024,"date":1337,"modified":1080,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":1338,"height":1339,"sizes":1340},4248,"newsletter","newsletter.jpg",180157,"https://cms.wedesign.pl/wp-content/uploads/2026/05/newsletter.jpg","https://cms.wedesign.pl/en/vinci-play/newsletter-2/","newsletter-2","2026-06-11 12:56:07",1326,1406,{"thumbnail":1341,"thumbnail-width":77,"thumbnail-height":1342,"medium":1343,"medium-width":80,"medium-height":1344,"medium_large":1345,"medium_large-width":83,"medium_large-height":1346,"large":1334,"large-width":1338,"large-height":1339,"big":1334,"big-width":1338,"big-height":1339},"https://cms.wedesign.pl/wp-content/uploads/2026/05/newsletter-420x445.jpg",445,"https://cms.wedesign.pl/wp-content/uploads/2026/05/newsletter-768x814.jpg",814,"https://cms.wedesign.pl/wp-content/uploads/2026/05/newsletter-1024x1086.jpg",1086,{"acf_fc_layout":711,"background_color":1348,"height":1349,"height_mobile":306},"#59483b","160",{"acf_fc_layout":132,"text":1351,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":1348,"text_color":304,"desktop_padding":217,"mobile_padding":217,"full_height":47},"\u003Ch1 style=\"text-align: center;\">Great projects deserve a great setting\u003C/h1>\n\u003Cp style=\"text-align: center;\">Vinci Play created a unique collection of custom-designed structures, tailored to individual client needs, transforming playgrounds into true adventure spaces. Our task was to make this series stand out in the brand’s communication and give it a distinctive style. 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A logo that weaves a musical note into the town’s coat of arms. The result is a distinctive symbol that captures local significance.\u003C/p>\n",[2355,2371,2393,2415,2417,2451,2452,2485],{"acf_fc_layout":184,"text":2356,"gallery":2357,"background_color":128,"text_color":134,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Logotype\u003C/h1>\n\u003Cp>From the range of ideas developed, a logotype was chosen that would link the school’s character to its location in Bystrzyca Kłodzka, a historic town in the heart of the picturesque Kłodzko 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09:15:22",1643,{"thumbnail":2405,"thumbnail-width":77,"thumbnail-height":2406,"medium":2407,"medium-width":80,"medium-height":2408,"medium_large":2409,"medium_large-width":83,"medium_large-height":2410,"large":2411,"large-width":109,"large-height":2412,"big":2411,"big-width":109,"big-height":2412},"https://cms.wedesign.pl/wp-content/uploads/2024/02/grajki-420x270.jpg",270,"https://cms.wedesign.pl/wp-content/uploads/2024/02/grajki-768x493.jpg",493,"https://cms.wedesign.pl/wp-content/uploads/2024/02/grajki-1024x657.jpg",657,"https://cms.wedesign.pl/wp-content/uploads/2024/02/grajki-1920x1232.jpg",1232,{"ID":2395,"id":2395,"title":2396,"filename":2397,"filesize":2398,"url":2399,"link":2400,"alt":18,"author":68,"description":18,"caption":18,"name":2401,"status":21,"uploaded_to":2321,"date":2402,"modified":2348,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":98,"height":2403,"sizes":2414},{"thumbnail":2405,"thumbnail-width":77,"thumbnail-height":2406,"medium":2407,"medium-width":80,"medium-height":2408,"medium_large":2409,"medium_large-width":83,"medium_large-height":2410,"large":2411,"large-width":109,"large-height":2412,"big":2411,"big-width":109,"big-height":2412},{"acf_fc_layout":132,"text":2416,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":1349,"mobile_padding":129,"full_height":47},"\u003Ch1 style=\"text-align: center;\">About the school\u003C/h1>\n\u003Cp style=\"text-align: center;\">The music school in Bystrzyca Kłodzka was established in 1945. 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This site is optimized with the Yoast SEO plugin v27.9 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\u003Ctitle>School of Music in Bystrzyca Kłodzka - We Design\u003C/title>\n\u003Cmeta name=\"description\" content=\"We design. Aesthetically and functionally. Visual identities, brands, logotypes, websites, mobile apps, interfaces and any other printed or digital marketing materials.\" />\n\u003Cmeta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n\u003Clink rel=\"canonical\" href=\"https://cms.wedesign.pl/en/psm-w-bystrzycy/\" />\n\u003Cmeta property=\"og:locale\" content=\"en_US\" />\n\u003Cmeta property=\"og:type\" content=\"article\" />\n\u003Cmeta property=\"og:title\" content=\"School of Music in Bystrzyca Kłodzka - We Design\" />\n\u003Cmeta property=\"og:description\" content=\"We design. Aesthetically and functionally. 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They were frustrated with their visual identity, which seemed bland and inconsistent. Inspired by thought leaders such as TED, they wanted to create an identity that would appeal to the aesthetically conscious start-up community, industry and public administration. Their publications were to be beautifully presented. As they stated in their brief: ‘we want to be able to hang the covers on the walls like posters – with pride’. To achieve this, we started with a question: what if the secret to a beautiful, consistent design concept lies in limiting the means of communication?\u003C/p>\n",{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":2605,"video_mobile":47,"poster":47,"with_margin":60,"background_color":128,"desktop_padding":306,"mobile_padding":130,"full_height":47},{"ID":2606,"id":2606,"title":2607,"filename":2608,"filesize":2609,"url":2610,"link":2611,"alt":18,"author":68,"description":18,"caption":18,"name":2612,"status":21,"uploaded_to":2569,"date":2613,"modified":2595,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":109,"height":110},3884,"01","01.mp4",1075787,"https://cms.wedesign.pl/wp-content/uploads/2025/03/01.mp4","https://cms.wedesign.pl/en/startup-poland/01-12-2/","01-12-2","2025-09-03 11:49:53",{"acf_fc_layout":184,"text":2615,"gallery":2616,"background_color":2630,"text_color":304,"desktop_padding":217,"mobile_padding":217,"with_margin":47,"reverse":47,"division":60},"\u003Ch1>Solution\u003C/h1>\n\u003Cp>We wanted our idea to be strong, unique and easily scalable. We made the circle its heart. A spherical cell is a symbol of new life, a circle is a symbol of community – these associations fit perfectly into the world of start-ups.\u003C/p>\n\u003Cp>Our experience shows that strict limitations can trigger creativity. As can be seen from the diversity of cover designs we created as part of the project, the circle motif became an inspiration for a whole range of ideas. It forced us to look for simple, powerful metaphors and imposed a consistent character on all elements of the brand.\u003C/p>\n",[2617],{"ID":2618,"id":2618,"title":2619,"filename":2620,"filesize":2621,"url":2622,"link":2623,"alt":18,"author":68,"description":18,"caption":18,"name":2624,"status":21,"uploaded_to":2569,"date":2625,"modified":2595,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":73,"height":73,"sizes":2626},3866,"wizytowki","wizytowki.jpg",47607,"https://cms.wedesign.pl/wp-content/uploads/2025/03/wizytowki.jpg","https://cms.wedesign.pl/en/startup-poland/wizytowki-2/","wizytowki-2","2025-06-13 07:45:22",{"thumbnail":2627,"thumbnail-width":77,"thumbnail-height":77,"medium":2628,"medium-width":80,"medium-height":80,"medium_large":2629,"medium_large-width":83,"medium_large-height":83,"large":2622,"large-width":73,"large-height":73,"big":2622,"big-width":73,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2025/03/wizytowki-420x420.jpg","https://cms.wedesign.pl/wp-content/uploads/2025/03/wizytowki-768x768.jpg","https://cms.wedesign.pl/wp-content/uploads/2025/03/wizytowki-1024x1024.jpg","#461d8e",{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":2632,"video_mobile":47,"poster":47,"with_margin":60,"background_color":128,"desktop_padding":306,"mobile_padding":130,"full_height":47},{"ID":2633,"id":2633,"title":1559,"filename":1560,"filesize":2634,"url":2635,"link":2636,"alt":18,"author":68,"description":18,"caption":18,"name":2637,"status":21,"uploaded_to":2569,"date":2613,"modified":2595,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":109,"height":110},3886,2037393,"https://cms.wedesign.pl/wp-content/uploads/2025/03/02.mp4","https://cms.wedesign.pl/en/startup-poland/02-8-2/","02-8-2",{"acf_fc_layout":184,"text":2639,"gallery":2640,"background_color":2630,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Result\u003C/h1>\n\u003Cp>Startup Poland has undergone a complete visual transformation. A bold brand identity has brought order to the visual chaos. A new approach to the visual language of publications has raised the brand’s prestige and strengthened its credibility in the eyes of key audiences.\u003C/p>\n\u003Cp>Following its relaunch, Startup Poland has seen an increase in the number of publication downloads and event registrations.\u003C/p>\n\u003Cp>With its new identity, Startup Poland continues to innovate and support the development of the start-up ecosystem in Central Europe.\u003C/p>\n",[2641],{"ID":2642,"id":2642,"title":1679,"filename":2643,"filesize":2644,"url":2645,"link":2646,"alt":18,"author":68,"description":18,"caption":18,"name":2647,"status":21,"uploaded_to":22,"date":2648,"modified":2649,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":73,"height":73,"sizes":2650},3869,"05.png",241761,"https://cms.wedesign.pl/wp-content/uploads/2025/06/05.png","https://cms.wedesign.pl/en/05-8-2-2/","05-8-2-2","2025-06-13 07:49:42","2025-06-13 07:49:56",{"thumbnail":2651,"thumbnail-width":77,"thumbnail-height":77,"medium":2652,"medium-width":80,"medium-height":80,"medium_large":2653,"medium_large-width":83,"medium_large-height":83,"large":2645,"large-width":73,"large-height":73,"big":2645,"big-width":73,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2025/06/05-420x420.png","https://cms.wedesign.pl/wp-content/uploads/2025/06/05-768x768.png","https://cms.wedesign.pl/wp-content/uploads/2025/06/05-1024x1024.png",{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":2655,"video_mobile":47,"poster":47,"with_margin":60,"background_color":128,"desktop_padding":306,"mobile_padding":712,"full_height":47},{"ID":2656,"id":2656,"title":1596,"filename":1717,"filesize":2657,"url":2658,"link":2659,"alt":18,"author":68,"description":18,"caption":18,"name":2660,"status":21,"uploaded_to":2569,"date":2661,"modified":2595,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":109,"height":110},3888,1371846,"https://cms.wedesign.pl/wp-content/uploads/2025/03/03.mp4","https://cms.wedesign.pl/en/startup-poland/03-10-2/","03-10-2","2025-09-03 11:49:54",{"acf_fc_layout":184,"text":2663,"gallery":2664,"background_color":2679,"text_color":134,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>Scalable\u003Cbr />\ndesign\u003C/h1>\n\u003Cp>Visual identity is easy to apply online, in print and on social media. It maintains a consistent visual style and allows for attractive presentation of charts and infographics.\u003C/p>\n",[2665],{"ID":2666,"id":2666,"title":2667,"filename":2668,"filesize":2669,"url":2670,"link":2671,"alt":18,"author":68,"description":18,"caption":18,"name":2672,"status":21,"uploaded_to":22,"date":2673,"modified":2674,"menu_order":22,"mime_type":24,"type":25,"subtype":26,"icon":27,"width":73,"height":73,"sizes":2675},3872,"strony do prezentacji","strony-do-prezentacji.png",491350,"https://cms.wedesign.pl/wp-content/uploads/2025/06/strony-do-prezentacji.png","https://cms.wedesign.pl/en/strony-do-prezentacji-2/","strony-do-prezentacji-2","2025-06-13 07:55:32","2025-06-13 07:55:47",{"thumbnail":2676,"thumbnail-width":77,"thumbnail-height":77,"medium":2677,"medium-width":80,"medium-height":80,"medium_large":2678,"medium_large-width":83,"medium_large-height":83,"large":2670,"large-width":73,"large-height":73,"big":2670,"big-width":73,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2025/06/strony-do-prezentacji-420x420.png","https://cms.wedesign.pl/wp-content/uploads/2025/06/strony-do-prezentacji-768x768.png","https://cms.wedesign.pl/wp-content/uploads/2025/06/strony-do-prezentacji-1024x1024.png","#f2f2f2",{"acf_fc_layout":711,"background_color":128,"height":306,"height_mobile":712},{"acf_fc_layout":1158,"text":2682,"youtube_url":18,"vimeo_url":18,"video_desktop":2683,"video_mobile":47,"lottie":47,"poster":47,"background_color":2679,"text_color":134,"desktop_padding":217,"mobile_padding":217,"with_margin":47,"reverse":60,"division":60},"\u003Ch1>Colour palette\u003C/h1>\n\u003Cp>A vibrant yet harmonious palette of fine colours creates visual balance, with occasional colour accents for contrast. Colour can also make the logo more dynamic or subtle, depending on the audience and situation.\u003C/p>\n",{"ID":2684,"id":2684,"title":2685,"filename":2686,"filesize":2687,"url":2688,"link":2689,"alt":18,"author":68,"description":18,"caption":18,"name":2690,"status":21,"uploaded_to":2569,"date":2691,"modified":2692,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":110,"height":110},3613,"06","06.mp4",1326927,"https://cms.wedesign.pl/wp-content/uploads/2025/02/06.mp4","https://cms.wedesign.pl/en/startup-poland/06-5-2/","06-5-2","2025-03-05 09:31:19","2025-09-03 11:51:49",{"acf_fc_layout":132,"text":2694,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":1349,"mobile_padding":129,"full_height":47},"\u003Ch1 style=\"text-align: center;\">Publications\u003C/h1>\n\u003Cp style=\"text-align: center;\">We designed covers for various topics related to the start-up community, each based on a separate idea, but connected by a consistent and recognisable style. We used the circle motif in every theme, from big data to hydroelectric power and AI.\u003C/p>\n",{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":2696,"video_mobile":47,"poster":47,"with_margin":47,"background_color":128,"desktop_padding":217,"mobile_padding":217,"full_height":47},{"ID":2697,"id":2697,"title":2698,"filename":2699,"filesize":2700,"url":2701,"link":2702,"alt":18,"author":68,"description":18,"caption":18,"name":2703,"status":21,"uploaded_to":2569,"date":2704,"modified":2692,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":109,"height":110},3619,"07 okładki","07-okladki.mp4",10370411,"https://cms.wedesign.pl/wp-content/uploads/2025/02/07-okladki.mp4","https://cms.wedesign.pl/en/startup-poland/07-okladki-2/","07-okladki-2","2025-03-05 09:37:42",{"acf_fc_layout":184,"text":2706,"gallery":2707,"background_color":128,"text_color":134,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>Startup\u2028Poland Camp\u003C/h1>\n\u003Cp>Startup Poland Camp is a place for meetings, but also for fun and social exchange of ideas and concepts. 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A key part of the work was the strategic stage, during which we developed a visually unique approach to hit the expectations and preferences of the target group.\u003C/p>\n",[3122,3124,3138,3140,3162,3181,3201,3203,3222,3235,3247,3259,3272,3285,3297,3314,3347],{"acf_fc_layout":132,"text":3123,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":128,"text_color":134,"desktop_padding":1349,"mobile_padding":712,"full_height":47},"\u003Ch1 style=\"text-align: center;\">What is OCD?\u003C/h1>\n\u003Cp style=\"text-align: center;\">Obsessive-compulsive disorder (OCD) is the need to perform repetitive actions or rituals, such as washing hands or checking the door locks, with a frequency that disrupts normal functioning and can take the joy out of life. 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Its creator and startup owner Ireneusz Budzisz, in collaboration with a team of professional therapists and using the best available scientific knowledge (including the golden canon in the fight against OCD – ERP therapy), has created specially designed exercises to support psychotherapy, with a built-in 24/7 assistant and the possibility of live contact with a therapist.\u003C/p>\n",{"acf_fc_layout":25,"image":3141,"image_mobile":3160,"with_margin":60,"background_color":128,"desktop_padding":284,"mobile_padding":284,"full_height":47},{"ID":3142,"id":3142,"title":3143,"filename":3144,"filesize":3145,"url":3146,"link":3147,"alt":18,"author":68,"description":18,"caption":18,"name":3148,"status":21,"uploaded_to":3091,"date":3149,"modified":3149,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":98,"height":3150,"sizes":3151},4228,"infografika1","infografika1.jpg",346519,"https://cms.wedesign.pl/wp-content/uploads/2024/04/infografika1.jpg","https://cms.wedesign.pl/en/mindjazz/infografika1-2/","infografika1-2","2026-06-02 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We didn’t want to create another boring application that wouldn’t resonate with younger generations.\u003C/p>\n",{"acf_fc_layout":184,"text":3204,"gallery":3205,"background_color":128,"text_color":134,"desktop_padding":306,"mobile_padding":283,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>Unique\u003Cbr />\n& jazzy style!\u003C/h1>\n\u003Cp>To ensure that the target audience accepts the brand, we used a colour scheme that exudes optimism – contemporary, dynamic and sparkling. The vibrant colours represent diversity, creativity and movement, perfectly capturing the energy of the app’s audience.\u2028\u2028The overall design radiates energy through the use of intense and playful colours. 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It is also a starting point for creating a wider online community for people experiencing OCD – a place of support and mutual inspiration.\u003C/p>\n\u003Cp>With a distinctive visual identity, brand visibility on social media can be very high. 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The organisation brings together and represents 17 entities, and our task was to create a coherent visual communication strategy for it.\u003C/p>\n",[4931,4933,4935,4965,4987,5004,5007,5055,5069,5088,5104,5118,5135,5152,5154,5211,5228],{"acf_fc_layout":711,"background_color":4932,"height":129,"height_mobile":130},"#141e27",{"acf_fc_layout":132,"text":4934,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":4932,"text_color":304,"desktop_padding":217,"mobile_padding":217,"full_height":47},"\u003Cp>\u003Cspan style=\"color: #b09b71;\">\u003Cstrong>Project timeline\u003C/strong>\u003C/span>\u003C/p>\n",{"acf_fc_layout":25,"image":4936,"image_mobile":4950,"with_margin":60,"background_color":4932,"desktop_padding":217,"mobile_padding":217,"full_height":47},{"ID":4937,"id":4937,"title":4938,"filename":4939,"filesize":4940,"url":4941,"link":4942,"alt":18,"author":68,"description":18,"caption":18,"name":4943,"status":21,"uploaded_to":4896,"date":4944,"modified":4922,"menu_order":22,"mime_type":146,"type":25,"subtype":147,"icon":27,"width":4945,"height":4946,"sizes":4947},2578,"timeline2","timeline2.svg",43779,"https://cms.wedesign.pl/wp-content/uploads/2023/05/timeline2.svg","https://cms.wedesign.pl/en/moc-radio/timeline2-2/","timeline2-2","2023-08-30 13:37:09",44,14,{"thumbnail":4941,"thumbnail-width":77,"thumbnail-height":4948,"medium":4941,"medium-width":80,"medium-height":461,"medium_large":4941,"medium_large-width":83,"medium_large-height":4949,"large":4941,"large-width":73,"large-height":2908,"big":4941,"big-width":4945,"big-height":4946},134,326,{"ID":4951,"id":4951,"title":4952,"filename":4953,"filesize":4954,"url":4955,"link":4956,"alt":18,"author":68,"description":18,"caption":18,"name":4957,"status":21,"uploaded_to":4896,"date":4958,"modified":4922,"menu_order":22,"mime_type":146,"type":25,"subtype":147,"icon":27,"width":4959,"height":4960,"sizes":4961},2576,"timeline_pion2","timeline_pion2.svg",43443,"https://cms.wedesign.pl/wp-content/uploads/2023/05/timeline_pion2.svg","https://cms.wedesign.pl/en/moc-radio/timeline_pion2-2/","timeline_pion2-2","2023-08-30 13:37:08",129,275,{"thumbnail":4955,"thumbnail-width":77,"thumbnail-height":4962,"medium":4955,"medium-width":80,"medium-height":4963,"medium_large":4955,"medium_large-width":83,"medium_large-height":4964,"large":4955,"large-width":73,"large-height":3480,"big":4955,"big-width":4959,"big-height":4960},895,1636,2181,{"acf_fc_layout":184,"text":4966,"gallery":4967,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":47,"reverse":60,"division":60},"\u003Cp>\u003Cspan style=\"color: #b09b71;\">\u003Cstrong>1: explore + evaluate\u003C/strong>\u003C/span>\u003C/p>\n\u003Ch1>Briefing\u003Cbr />\nand talks\u003C/h1>\n\u003Cp>The first and particularly important stage in the development of a new project is the initial discussion. It allows us to define the requirements for the project and the goals we want to achieve together. It allows us to get to know the client’s needs better and to respond to them more accurately when creating a visual identity project for a new brand.\u003C/p>\n",[4968],{"ID":4969,"id":4969,"title":4970,"filename":4971,"filesize":4972,"url":4973,"link":4974,"alt":18,"author":68,"description":18,"caption":18,"name":4975,"status":21,"uploaded_to":4896,"date":4976,"modified":4977,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":4978,"height":73,"sizes":4979},1003,"briefing","briefing.jpg",83581,"https://cms.wedesign.pl/wp-content/uploads/2023/05/briefing.jpg","https://cms.wedesign.pl/en/moc-radio/briefing-2/","briefing-2","2023-05-23 14:16:36","2023-08-30 13:44:35",1480,{"thumbnail":4980,"thumbnail-width":77,"thumbnail-height":4981,"medium":4982,"medium-width":80,"medium-height":2252,"medium_large":4983,"medium_large-width":83,"medium_large-height":4984,"large":4985,"large-width":73,"large-height":4986,"big":4973,"big-width":4978,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/05/briefing-420x409.jpg",409,"https://cms.wedesign.pl/wp-content/uploads/2023/05/briefing-768x747.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/briefing-1024x996.jpg",996,"https://cms.wedesign.pl/wp-content/uploads/2023/05/briefing-1440x1401.jpg",1401,{"acf_fc_layout":184,"text":4988,"gallery":4989,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":47,"reverse":47,"division":60},"\u003Cp>\u003Cspan style=\"color: #b09b71;\">\u003Cstrong>2: define + distil\u003C/strong>\u003C/span>\u003C/p>\n\u003Ch1>Analysis\u003Cbr />\nand strategy\u003C/h1>\n\u003Cp>Our primary challenge was to create a visual identity that would reflect the professional character of the many different entities associated with the organisation.\u003C/p>\n\u003Cp>At the same time, it was important to develop a concept that would give a distinctive character to the newly established brand.\u003C/p>\n",[4990],{"ID":4991,"id":4991,"title":4992,"filename":4993,"filesize":4994,"url":4995,"link":4996,"alt":18,"author":68,"description":18,"caption":18,"name":4997,"status":21,"uploaded_to":4896,"date":4998,"modified":4977,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":4978,"height":73,"sizes":4999},1010,"analiza","analiza.jpg",62947,"https://cms.wedesign.pl/wp-content/uploads/2023/05/analiza.jpg","https://cms.wedesign.pl/en/moc-radio/analiza-2/","analiza-2","2023-05-23 14:27:57",{"thumbnail":5000,"thumbnail-width":77,"thumbnail-height":4981,"medium":5001,"medium-width":80,"medium-height":2252,"medium_large":5002,"medium_large-width":83,"medium_large-height":4984,"large":5003,"large-width":73,"large-height":4986,"big":4995,"big-width":4978,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/05/analiza-420x409.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/analiza-768x747.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/analiza-1024x996.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/analiza-1440x1401.jpg",{"acf_fc_layout":132,"text":5005,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":4932,"text_color":304,"desktop_padding":5006,"mobile_padding":129,"full_height":47},"\u003Cp>\u003Cspan style=\"color: #b09b71;\">\u003Cstrong>3: imagine + inspire\u003C/strong>\u003C/span>\u003C/p>\n\u003Ch1>Brand concept proposals\u003C/h1>\n\u003Cp>In response to the brief, we developed four concepts for the organisation’s logotype, each of which addressed the client’s needs in a slightly different way. Along with the logos, we presented our idea for translating the logotype concept into further visual communication.\u003C/p>\n","240",{"acf_fc_layout":247,"gallery":5008,"number_of_columns":5054,"number_of_columns_mobile":19,"gap":217,"gap_mobile":1759,"desktop_padding":217,"mobile_padding":217,"background_color":4932},[5009,5021,5032,5043],{"ID":5010,"id":5010,"title":5011,"filename":5012,"filesize":5013,"url":5014,"link":5015,"alt":18,"author":68,"description":18,"caption":18,"name":5016,"status":21,"uploaded_to":4896,"date":5017,"modified":5017,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":148,"height":458,"sizes":5018},3910,"01_branding","01_branding.jpg",40724,"https://cms.wedesign.pl/wp-content/uploads/2023/05/01_branding.jpg","https://cms.wedesign.pl/en/moc-radio/01_branding-2/","01_branding-2","2026-03-20 11:44:58",{"thumbnail":5019,"thumbnail-width":77,"thumbnail-height":5020,"medium":5014,"medium-width":148,"medium-height":458,"medium_large":5014,"medium_large-width":148,"medium_large-height":458,"large":5014,"large-width":148,"large-height":458,"big":5014,"big-width":148,"big-height":458},"https://cms.wedesign.pl/wp-content/uploads/2023/05/01_branding-420x382.jpg",382,{"ID":5022,"id":5022,"title":5023,"filename":5024,"filesize":5025,"url":5026,"link":5027,"alt":18,"author":68,"description":18,"caption":18,"name":5028,"status":21,"uploaded_to":4896,"date":5029,"modified":5029,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":148,"height":458,"sizes":5030},3951,"00_branding","00_branding-2.jpg",37308,"https://cms.wedesign.pl/wp-content/uploads/2023/05/00_branding-2.jpg","https://cms.wedesign.pl/en/moc-radio/00_branding-2-2/","00_branding-2-2","2026-04-07 10:04:04",{"thumbnail":5031,"thumbnail-width":77,"thumbnail-height":5020,"medium":5026,"medium-width":148,"medium-height":458,"medium_large":5026,"medium_large-width":148,"medium_large-height":458,"large":5026,"large-width":148,"large-height":458,"big":5026,"big-width":148,"big-height":458},"https://cms.wedesign.pl/wp-content/uploads/2023/05/00_branding-2-420x382.jpg",{"ID":5033,"id":5033,"title":5034,"filename":5035,"filesize":5036,"url":5037,"link":5038,"alt":18,"author":68,"description":18,"caption":18,"name":5039,"status":21,"uploaded_to":4896,"date":5040,"modified":5040,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":148,"height":458,"sizes":5041},3904,"03_branding","03_branding.jpg",37767,"https://cms.wedesign.pl/wp-content/uploads/2023/05/03_branding.jpg","https://cms.wedesign.pl/en/moc-radio/03_branding-2/","03_branding-2","2026-03-20 11:44:55",{"thumbnail":5042,"thumbnail-width":77,"thumbnail-height":5020,"medium":5037,"medium-width":148,"medium-height":458,"medium_large":5037,"medium_large-width":148,"medium_large-height":458,"large":5037,"large-width":148,"large-height":458,"big":5037,"big-width":148,"big-height":458},"https://cms.wedesign.pl/wp-content/uploads/2023/05/03_branding-420x382.jpg",{"ID":5044,"id":5044,"title":5045,"filename":5046,"filesize":5047,"url":5048,"link":5049,"alt":18,"author":68,"description":18,"caption":18,"name":5050,"status":21,"uploaded_to":4896,"date":5051,"modified":5051,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":148,"height":458,"sizes":5052},3906,"02_branding","02_branding.jpg",38219,"https://cms.wedesign.pl/wp-content/uploads/2023/05/02_branding.jpg","https://cms.wedesign.pl/en/moc-radio/02_branding-2/","02_branding-2","2026-03-20 11:44:56",{"thumbnail":5053,"thumbnail-width":77,"thumbnail-height":5020,"medium":5048,"medium-width":148,"medium-height":458,"medium_large":5048,"medium_large-width":148,"medium_large-height":458,"large":5048,"large-width":148,"large-height":458,"big":5048,"big-width":148,"big-height":458},"https://cms.wedesign.pl/wp-content/uploads/2023/05/02_branding-420x382.jpg","4",{"acf_fc_layout":184,"text":5056,"gallery":5057,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>Selected logo\u003C/h1>\n\u003Cp>In the course of joint meetings-workshops, we worked out the target shape and colours of the logo. The logotype refers to the organisation’s area of activity. The symbol is a combination of rhythmic stripes referring to the graphical notation of a sound wave, a cloud referring to openness to dialogue, and the letter M. The logo was complemented by simple, contemporary typography. We opted for a strong and modern colour scheme – a combination of navy blue, sea green and pure white.\u003C/p>\n",[5058],{"ID":5059,"id":5059,"title":5060,"filename":5061,"filesize":5062,"url":5063,"link":5064,"alt":18,"author":68,"description":18,"caption":18,"name":5065,"status":21,"uploaded_to":4896,"date":5066,"modified":4977,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":148,"height":148,"sizes":5067},1035,"logo","logo.gif",257920,"https://cms.wedesign.pl/wp-content/uploads/2023/05/logo.gif","https://cms.wedesign.pl/en/moc-radio/logo-2/","logo-2","2023-06-07 06:45:10",{"thumbnail":5068,"thumbnail-width":77,"thumbnail-height":77,"medium":5063,"medium-width":148,"medium-height":148,"medium_large":5063,"medium_large-width":148,"medium_large-height":148,"large":5063,"large-width":148,"large-height":148,"big":5063,"big-width":148,"big-height":148},"https://cms.wedesign.pl/wp-content/uploads/2023/05/logo-420x420.gif",{"acf_fc_layout":184,"text":5070,"gallery":5071,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Cp>\u003Cspan style=\"color: #b09b71;\">\u003Cstrong>4: realise + refine\u003C/strong>\u003C/span>\u003C/p>\n\u003Ch1>Refining the selected concept\u003C/h1>\n\u003Cp>In the course of further work, we developed a preliminary concept for translating the logo into marketing materials.\u003C/p>\n",[5072],{"ID":5073,"id":5073,"title":5074,"filename":5075,"filesize":5076,"url":5077,"link":5078,"alt":18,"author":68,"description":18,"caption":18,"name":5079,"status":21,"uploaded_to":4896,"date":5080,"modified":5081,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":755,"height":73,"sizes":5082},3914,"dopracowanie-bart","dopracowanie-bart.jpg",128458,"https://cms.wedesign.pl/wp-content/uploads/2023/05/dopracowanie-bart.jpg","https://cms.wedesign.pl/en/moc-radio/dopracowanie-bart-2/","dopracowanie-bart-2","2026-03-20 11:51:52","2026-03-20 11:51:54",{"thumbnail":5083,"thumbnail-width":77,"thumbnail-height":5084,"medium":5085,"medium-width":80,"medium-height":807,"medium_large":5086,"medium_large-width":83,"medium_large-height":5087,"large":5077,"large-width":755,"large-height":73,"big":5077,"big-width":755,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/05/dopracowanie-bart-420x421.jpg",421,"https://cms.wedesign.pl/wp-content/uploads/2023/05/dopracowanie-bart-768x770.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/dopracowanie-bart-1024x1026.jpg",1026,{"acf_fc_layout":184,"text":5089,"gallery":5090,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>Brand manual\u003C/h1>\n\u003Cp>We created a visual communication book for the selected concept. Together with the client, we worked out the principles we followed in the course of further work on the organisation’s communication. This way of working made it easy to control the coherence of the whole.\u003C/p>\n",[5091],{"ID":1957,"id":1957,"title":5092,"filename":5093,"filesize":5094,"url":5095,"link":5096,"alt":18,"author":68,"description":18,"caption":18,"name":5097,"status":21,"uploaded_to":4896,"date":5098,"modified":4977,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":4978,"height":73,"sizes":5099},"ksiega","ksiega.jpg",133520,"https://cms.wedesign.pl/wp-content/uploads/2023/05/ksiega.jpg","https://cms.wedesign.pl/en/moc-radio/ksiega-2/","ksiega-2","2023-06-07 06:51:05",{"thumbnail":5100,"thumbnail-width":77,"thumbnail-height":4981,"medium":5101,"medium-width":80,"medium-height":2252,"medium_large":5102,"medium_large-width":83,"medium_large-height":4984,"large":5103,"large-width":73,"large-height":4986,"big":5095,"big-width":4978,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/05/ksiega-420x409.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/ksiega-768x747.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/ksiega-1024x996.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/ksiega-1440x1401.jpg",{"acf_fc_layout":184,"text":5105,"gallery":5106,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":47,"reverse":60,"division":60},"\u003Cp>\u003Cspan style=\"color: #b09b71;\">\u003Cstrong>5: launch + learn\u003C/strong>\u003C/span>\u003C/p>\n\u003Ch1>Website – desktop\u003C/h1>\n\u003Cp>A particularly important element of the work on the creation of MOC Radio was the website. At the initial stage, we created a functional mock-up of the site so that we could work with the client to fine-tune the layout of the content and basic functionalities before embarking on the graphic design.\u003C/p>\n",[5107],{"ID":5108,"id":5108,"title":5109,"filename":5110,"filesize":5111,"url":5112,"link":5113,"alt":18,"author":68,"description":18,"caption":18,"name":5114,"status":21,"uploaded_to":4896,"date":5115,"modified":4977,"menu_order":22,"mime_type":168,"type":25,"subtype":169,"icon":27,"width":148,"height":148,"sizes":5116},1044,"www","www.gif",3766272,"https://cms.wedesign.pl/wp-content/uploads/2023/05/www.gif","https://cms.wedesign.pl/en/moc-radio/www-2/","www-2","2023-06-07 06:53:37",{"thumbnail":5117,"thumbnail-width":77,"thumbnail-height":77,"medium":5112,"medium-width":148,"medium-height":148,"medium_large":5112,"medium_large-width":148,"medium_large-height":148,"large":5112,"large-width":148,"large-height":148,"big":5112,"big-width":148,"big-height":148},"https://cms.wedesign.pl/wp-content/uploads/2023/05/www-420x420.gif",{"acf_fc_layout":184,"text":5119,"gallery":5120,"background_color":4932,"text_color":304,"desktop_padding":306,"mobile_padding":130,"with_margin":47,"reverse":47,"division":60},"\u003Ch1>Website – mobile\u003C/h1>\n\u003Cp>After accepting the functional layout of the website, we moved on to work on the graphic design. The mobile site was particularly important to us, as the vast majority of the site’s audience view it on their phones.\u003C/p>\n",[5121],{"ID":5122,"id":5122,"title":5123,"filename":5124,"filesize":5125,"url":5126,"link":5127,"alt":18,"author":68,"description":18,"caption":18,"name":5128,"status":21,"uploaded_to":4896,"date":5129,"modified":4977,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":4978,"height":73,"sizes":5130},2581,"www-mobile","www-mobile-1.jpg",103926,"https://cms.wedesign.pl/wp-content/uploads/2023/05/www-mobile-1.jpg","https://cms.wedesign.pl/en/moc-radio/www-mobile-2-2/","www-mobile-2-2","2023-08-30 13:41:21",{"thumbnail":5131,"thumbnail-width":77,"thumbnail-height":4981,"medium":5132,"medium-width":80,"medium-height":2252,"medium_large":5133,"medium_large-width":83,"medium_large-height":4984,"large":5134,"large-width":73,"large-height":4986,"big":5126,"big-width":4978,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/05/www-mobile-1-420x409.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/www-mobile-1-768x747.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/www-mobile-1-1024x996.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/www-mobile-1-1440x1401.jpg",{"acf_fc_layout":184,"text":5136,"gallery":5137,"background_color":4932,"text_color":304,"desktop_padding":217,"mobile_padding":217,"with_margin":47,"reverse":60,"division":60},"\u003Ch1>Social media\u003C/h1>\n\u003Cp>We also developed a graphics template for MOC Radio’s social media. We developed several possible content layouts so that at a later stage the client could create differentiated content on their SM channels on their own.\u003C/p>\n",[5138],{"ID":5139,"id":5139,"title":5140,"filename":5141,"filesize":5142,"url":5143,"link":5144,"alt":18,"author":68,"description":18,"caption":18,"name":5145,"status":21,"uploaded_to":4896,"date":5146,"modified":5147,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":4978,"height":73,"sizes":5148},3917,"social_media-bart","social_media-bart.jpg",163355,"https://cms.wedesign.pl/wp-content/uploads/2023/05/social_media-bart.jpg","https://cms.wedesign.pl/en/moc-radio/social_media-bart-2/","social_media-bart-2","2026-03-20 13:19:23","2026-03-20 13:19:26",{"thumbnail":5149,"thumbnail-width":77,"thumbnail-height":4981,"medium":5150,"medium-width":80,"medium-height":2252,"medium_large":5151,"medium_large-width":83,"medium_large-height":4984,"large":5143,"large-width":4978,"large-height":73,"big":5143,"big-width":4978,"big-height":73},"https://cms.wedesign.pl/wp-content/uploads/2023/05/social_media-bart-420x409.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/social_media-bart-768x747.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/05/social_media-bart-1024x996.jpg",{"acf_fc_layout":132,"text":5153,"background_image":47,"background_video_desktop":47,"background_video_mobile":47,"background_lottie":47,"background_color":4932,"text_color":304,"desktop_padding":1349,"mobile_padding":129,"full_height":47},"\u003Ch1>Powerpoint presentation template\u003C/h1>\n\u003Cp>We created the MOC Radio presentation template. We developed the style of the individual slides, typography and charts so that the presentations created by the client remained consistent and elegant.\u003C/p>\n",{"acf_fc_layout":247,"gallery":5155,"number_of_columns":19,"number_of_columns_mobile":19,"gap":283,"gap_mobile":283,"desktop_padding":306,"mobile_padding":284,"background_color":4932},[5156,5171,5184,5197],{"ID":5157,"id":5157,"title":5158,"filename":5159,"filesize":5160,"url":5161,"link":5162,"alt":18,"author":68,"description":18,"caption":18,"name":5163,"status":21,"uploaded_to":4896,"date":5164,"modified":5164,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":5165,"height":5166,"sizes":5167},3946,"MOC radio szablon prezentacji v5-1","MOC-radio-szablon-prezentacji-v5-1.jpg",70958,"https://cms.wedesign.pl/wp-content/uploads/2023/05/MOC-radio-szablon-prezentacji-v5-1.jpg","https://cms.wedesign.pl/en/moc-radio/moc-radio-szablon-prezentacji-v5-1-2/","moc-radio-szablon-prezentacji-v5-1-2","2026-04-07 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It’s not there to treat illness but to help people avoid illness treatment in the first place. It does this with preventative health screening and proactive check-up plans based on DNA, wearables, lifestyle, and medical history.\u003C/p>\n",[5609,5629,5640,5659,5673,5690,5713,5729],{"acf_fc_layout":184,"text":5610,"gallery":5611,"background_color":128,"text_color":134,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>The Brief\u003C/h1>\n\u003Cp>All startups need a brand that feels believable to gain the trust of their first users. This was crucial for Healthdom because their service requires people to share private details about their health – even their DNA! The brand would be critical to gaining this high level of trust. And while it had to feel warm and reassuring, it also had to communicate complex medical information.\u003C/p>\n\u003Cp>As their design partner, our challenge was building the logo, brand personality, app experience and interface, and website from scratch. Working remotely with the client in San Francisco with design and development teams based in Poland added an extra layer of complexity.\u003C/p>\n",[5612],{"ID":5613,"id":5613,"title":5614,"filename":5615,"filesize":5616,"url":5617,"link":5618,"alt":18,"author":68,"description":18,"caption":18,"name":5619,"status":21,"uploaded_to":5573,"date":5620,"modified":5621,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":5354,"height":753,"sizes":5622},1912,"020 Healthdom_01","020-Healthdom_01.jpg",64261,"https://cms.wedesign.pl/wp-content/uploads/2023/08/020-Healthdom_01.jpg","https://cms.wedesign.pl/en/healthdom/020-healthdom_01-2/","020-healthdom_01-2","2023-08-02 14:05:01","2023-08-30 14:38:21",{"thumbnail":5623,"thumbnail-width":77,"thumbnail-height":5624,"medium":5625,"medium-width":80,"medium-height":5626,"medium_large":5627,"medium_large-width":83,"medium_large-height":5628,"large":5617,"large-width":5354,"large-height":753,"big":5617,"big-width":5354,"big-height":753},"https://cms.wedesign.pl/wp-content/uploads/2023/08/020-Healthdom_01-420x355.jpg",355,"https://cms.wedesign.pl/wp-content/uploads/2023/08/020-Healthdom_01-768x650.jpg",650,"https://cms.wedesign.pl/wp-content/uploads/2023/08/020-Healthdom_01-1024x866.jpg",866,{"acf_fc_layout":203,"youtube_url":18,"vimeo_url":18,"lottie":47,"video_desktop":5630,"video_mobile":47,"poster":47,"with_margin":60,"background_color":128,"desktop_padding":129,"mobile_padding":130,"full_height":47},{"ID":5631,"id":5631,"title":5632,"filename":5633,"filesize":5634,"url":5635,"link":5636,"alt":18,"author":68,"description":18,"caption":18,"name":5637,"status":21,"uploaded_to":5573,"date":5638,"modified":5599,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":5639,"height":3724},2294,"healthdom-gif1-2x high","healthdom-gif1-2x-high-1.mp4",3364428,"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-gif1-2x-high-1.mp4","https://cms.wedesign.pl/en/healthdom/healthdom-gif1-2x-high-2-2/","healthdom-gif1-2x-high-2-2","2023-08-14 12:37:03",2018,{"acf_fc_layout":184,"text":5641,"gallery":5642,"background_color":5658,"text_color":134,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>The Answer\u003C/h1>\n\u003Cp>Our lean process avoided extensive surveys or market research agencies by using corridor tests and small focus groups to iterate designs. \u003C/p>\n\u003Cp>We used insight from users to create the nuances in visuals, style, photography, and tone of voice they would connect with. The result was a brand feel that felt instantly trustworthy, authentic and relatable.\u003C/p>\n\u003Cp>To offer a world-class experience, we simplified the onboarding and data-collecting process. We also honed the user interface over 3-5 iterations to communicate complex medical data in a clear, intuitive way.\u003C/p>\n",[5643],{"ID":5644,"id":5644,"title":5645,"filename":5646,"filesize":5647,"url":5648,"link":5649,"alt":18,"author":68,"description":18,"caption":18,"name":5650,"status":21,"uploaded_to":5573,"date":5651,"modified":5621,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":389,"height":5652,"sizes":5653},2308,"healthdom-why-healthdom","healthdom-why-healthdom.jpg",94664,"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-why-healthdom.jpg","https://cms.wedesign.pl/en/healthdom/healthdom-why-healthdom-2/","healthdom-why-healthdom-2","2023-08-14 14:18:53",596,{"thumbnail":5654,"thumbnail-width":77,"thumbnail-height":5655,"medium":5656,"medium-width":80,"medium-height":5657,"medium_large":5648,"medium_large-width":389,"medium_large-height":5652,"large":5648,"large-width":389,"large-height":5652,"big":5648,"big-width":389,"big-height":5652},"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-why-healthdom-420x261.jpg",261,"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-why-healthdom-768x477.jpg",477,"#f3f3f2",{"acf_fc_layout":1158,"text":5660,"youtube_url":18,"vimeo_url":18,"video_desktop":5661,"video_mobile":47,"lottie":47,"poster":47,"background_color":128,"text_color":134,"desktop_padding":129,"mobile_padding":130,"with_margin":60,"reverse":47,"division":60},"\u003Cp>For example, we wanted to give users a holistic view of their health on a single screen, including areas that needed attention, test results, and health scores. To achieve this, we created a simplified male or female silhouette view with organ-specific stats presented as icons which users could click for more information. \u003C/p>\n\u003Cp>Despite being thousands of miles apart, we collaborated closely throughout the project, with bi-weekly video catchups and constant contact between our teams.\u003C/p>\n",{"ID":5662,"id":5662,"title":5663,"filename":5664,"filesize":5665,"url":5666,"link":5667,"alt":18,"author":68,"description":18,"caption":18,"name":5668,"status":21,"uploaded_to":5573,"date":5669,"modified":5670,"menu_order":22,"mime_type":213,"type":203,"subtype":214,"icon":215,"width":5671,"height":5672},2285,"Healthdom gifmockup-PIONOWY","Healthdom-gifmockup-PIONOWY-1.mp4",3392626,"https://cms.wedesign.pl/wp-content/uploads/2023/08/Healthdom-gifmockup-PIONOWY-1.mp4","https://cms.wedesign.pl/en/healthdom/healthdom-gifmockup-pionowy-2-2/","healthdom-gifmockup-pionowy-2-2","2023-08-14 11:53:47","2023-08-30 14:38:20",964,1312,{"acf_fc_layout":184,"text":5674,"gallery":5675,"background_color":5689,"text_color":304,"desktop_padding":129,"mobile_padding":130,"with_margin":60,"reverse":60,"division":60},"\u003Ch1>The Outcome\u003C/h1>\n\u003Cp>Healthdom were thrilled with the designs we delivered, which achieved the right balance between feeling like an expert medical service and a caring healthcare provider. \u003C/p>\n\u003Cp>We’re proud to have delivered a brand that American patients connect with from Warsaw, and at lower cost had the startup gone the traditional agency route in the US. The results prove the power of remote collaboration and excellent communication. And that was just the beginning. We continue working together on more projects. \u003C/p>\n",[5676],{"ID":5677,"id":5677,"title":5678,"filename":5679,"filesize":5680,"url":5681,"link":5682,"alt":18,"author":68,"description":18,"caption":18,"name":5683,"status":21,"uploaded_to":5573,"date":5684,"modified":5621,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":389,"height":5685,"sizes":5686},2313,"healthdom-outcome","healthdom-outcome.jpg",90300,"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-outcome.jpg","https://cms.wedesign.pl/en/healthdom/healthdom-outcome-2/","healthdom-outcome-2","2023-08-14 14:23:03",1025,{"thumbnail":5687,"thumbnail-width":77,"thumbnail-height":463,"medium":5688,"medium-width":80,"medium-height":4706,"medium_large":5681,"medium_large-width":389,"medium_large-height":5685,"large":5681,"large-width":389,"large-height":5685,"big":5681,"big-width":389,"big-height":5685},"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-outcome-420x448.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-outcome-768x820.jpg","#002856",{"acf_fc_layout":25,"image":5691,"image_mobile":5711,"with_margin":60,"background_color":128,"desktop_padding":129,"mobile_padding":130,"full_height":47},{"ID":5692,"id":5692,"title":5693,"filename":5694,"filesize":5695,"url":5696,"link":5697,"alt":18,"author":68,"description":18,"caption":18,"name":5698,"status":21,"uploaded_to":5573,"date":5699,"modified":5670,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":3435,"height":5700,"sizes":5701},2297,"54-healthdom-2x_15","54-healthdom-2x_15.jpg",291412,"https://cms.wedesign.pl/wp-content/uploads/2023/08/54-healthdom-2x_15.jpg","https://cms.wedesign.pl/en/healthdom/54-healthdom-2x_15-2/","54-healthdom-2x_15-2","2023-08-14 12:38:51",1907,{"thumbnail":5702,"thumbnail-width":77,"thumbnail-height":3614,"medium":5703,"medium-width":80,"medium-height":5704,"medium_large":5705,"medium_large-width":83,"medium_large-height":5706,"large":5707,"large-width":73,"large-height":5708,"big":5709,"big-width":109,"big-height":5710},"https://cms.wedesign.pl/wp-content/uploads/2023/08/54-healthdom-2x_15-420x397.jpg","https://cms.wedesign.pl/wp-content/uploads/2023/08/54-healthdom-2x_15-768x725.jpg",725,"https://cms.wedesign.pl/wp-content/uploads/2023/08/54-healthdom-2x_15-1024x967.jpg",967,"https://cms.wedesign.pl/wp-content/uploads/2023/08/54-healthdom-2x_15-1440x1359.jpg",1359,"https://cms.wedesign.pl/wp-content/uploads/2023/08/54-healthdom-2x_15-1920x1813.jpg",1813,{"ID":5692,"id":5692,"title":5693,"filename":5694,"filesize":5695,"url":5696,"link":5697,"alt":18,"author":68,"description":18,"caption":18,"name":5698,"status":21,"uploaded_to":5573,"date":5699,"modified":5670,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":3435,"height":5700,"sizes":5712},{"thumbnail":5702,"thumbnail-width":77,"thumbnail-height":3614,"medium":5703,"medium-width":80,"medium-height":5704,"medium_large":5705,"medium_large-width":83,"medium_large-height":5706,"large":5707,"large-width":73,"large-height":5708,"big":5709,"big-width":109,"big-height":5710},{"acf_fc_layout":184,"text":5714,"gallery":5715,"background_color":128,"text_color":134,"desktop_padding":306,"mobile_padding":130,"with_margin":60,"reverse":47,"division":60},"\u003Ch1>The Testimonial\u003C/h1>\n\u003Cp>“We Design creates exceptional designs. They work quickly, understand the business, and always seek the best solutions. However, what sets them apart is their unwavering commitment. Their work is driven by passion, and they put their hearts into it.” \u003C/p>\n\u003Cp>Krzysztof Darmetko, CTO, Healthdom.\u003C/p>\n",[5716],{"ID":5717,"id":5717,"title":5718,"filename":5719,"filesize":5720,"url":5721,"link":5722,"alt":18,"author":68,"description":18,"caption":18,"name":5723,"status":21,"uploaded_to":5573,"date":5724,"modified":5621,"menu_order":22,"mime_type":71,"type":25,"subtype":72,"icon":27,"width":389,"height":3912,"sizes":5725},2318,"healthdom-testimonial","healthdom-testimonial.jpg",113880,"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-testimonial.jpg","https://cms.wedesign.pl/en/healthdom/healthdom-testimonial-2/","healthdom-testimonial-2","2023-08-14 14:28:07",{"thumbnail":5726,"thumbnail-width":77,"thumbnail-height":5727,"medium":5728,"medium-width":80,"medium-height":389,"medium_large":5721,"medium_large-width":389,"medium_large-height":3912,"large":5721,"large-width":389,"large-height":3912,"big":5721,"big-width":389,"big-height":3912},"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-testimonial-420x525.jpg",525,"https://cms.wedesign.pl/wp-content/uploads/2023/08/healthdom-testimonial-768x960.jpg",{"acf_fc_layout":711,"background_color":128,"height":305,"height_mobile":712},"\u003C!-- This site is optimized with the Yoast SEO plugin v27.9 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\u003Ctitle>Healthdom - We Design\u003C/title>\n\u003Cmeta name=\"description\" content=\"We design. 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